With the situation around the world changing so rapidly, we often feel a little bit lost and terrified. It is important to keep going and find something that will keep us busy.
START A BLOG
If you do not have one yet, it is a perfect time! A personal blog will help you share your story and thoughts with friends and family. For company owners, It is a great option to build brand awareness and stay in touch with your customers. If no, you can create a personal blog to share some stuff with friends and family. Write what’s on your mind, it’s the perfect opportunity to write your experience about anything you find important, no body will judge you.
ADVANTAGES OF WRITING A BLOG
Express Yourself and Share Your Passions
The landscape has changed, but there are still countless blogs that serve as a platform for people to voice their ideas, thoughts, and feelings. Whether your passion is business, personal finance, cooking, politics, photography, or marketing, blogging gives you the opportunity to connect and network with like minded individuals who share the same passions.
Make A Difference
Some people’s passions lean toward supporting a cause. Whether it’s a political, environmental or social cause, a blog is a great way to build awareness and garner support.
Share Your Knowledge
If you’re someone who loves to teach, starting a blog can provide the opportunity to educate others interested in your field of expertise. The best part is that, as you build resources on your blog to teach others, you may realise there is a chance to monetize your blog by creating educational products or services online.
Refine Your Writing Skills
The more you write, the better you become at it. Most professional bloggers write on a regular basis and therefore analyse and proofread their writing constantly. You may even get feedback from readers to help you become a better writer.
However, being a good writer is not a prerequisite for a successful blog. Many very high profile bloggers are self-proclaimed terrible writers, and part of their success could be attributed to their message of “If I can do it, so can you”.
Build Your Professional Network
Blogging is a community-based endeavor, and networking is one reason people engage in it. Whether you are a solo preneur or blogging to market your business, building relationships will facilitate your blog’s growth.
Meanwhile, growing your online network has its own side benefits, such as gaining access to valuable software and tools, seminars, workshops, product unveilings, and other events.
Earn More Exposure
Businesses create blogs primarily to expand their online presence, connect with potential customers, promote their brand in a positive conversation, and even generate online revenue.
Beyond the immediate results, businesses use content marketing to rank their posts in search engines, thereby generating residual leads and revenue.
Become an Authority in Your Industry
A blog can be utilised as a platform to showcase your knowledge and expertise. Publishing blog posts that are accurate, timely, relevant, and informative will eventually get the attention of industry insiders and earn you recognition as an authoritative source and thought-leader.
Build an Online Portfolio
Blogging is a great way for aspiring authors and freelance writers to build up an online portfolio. By showcasing their writing skills on large platforms with expansive reach, freelancers can grow their exposure and sign new clients.
Market Your Business
For companies and entrepreneurs, gaining online visibility is one of the best ways to grow subscribers, leads and ultimately revenue. This can’t be achieved with a static corporate website. Creating blog content that is valuable, helpful, and/or entertaining is an effective way to grow your website’s authority, online rankings, and traffic.
Get Immediate Feedback
An author has to wait months between finishing his/her book and reading the reviews, but bloggers get to read their readers’ comments the same day they click ‘publish’.
This makes blogging a great way to get feedback on an idea that you want to develop further. Having an outside perspective and a little bit of constructive criticism is invaluable.
Learn In-Demand Skills
Easy-to-use blogging platforms like WordPress have made it so that a person doesn’t need to have a grasp of computer programming in order to start a blog.
But through the process of blogging, most people learn some HTML and CSS simply because it’s easier to make minor improvements to your site by yourself than it is to hire somebody each time. That’s good news because fluency in web design, HTML, and CSS are highly valued skills in this day and age.
The same can be said for a whole slew of other blog-related skills, such as graphic design, search engine optimization, content marketing, and social media marketing.
Improve Your SEO
Ultimately, search engines want to deliver results that are helpful to their users. When you write a series of in-depth, valuable articles around a topic, Google takes notice.
Each high-quality blog post that you publish is another opportunity to get traffic from search.
How to start a Blog-
- Step #1: Select a perfect niche for your blog
- Step #2: Choose a blogging platform
- Step #3: Pick a domain name
- Step #4: Get a web hosting account
- Step #5: Starting a blog on WordPress
- Step #6: Select a WordPress theme to design your blog
- Step #7: Write content and promote your blog
Writing is intimidating to a lot of people, particularly those who don’t write for a living or on a regular basis. The good news is that writing doesn’t have to be agonizing, and almost anybody can improve their writing skills with a little discipline and a willingness to learn.